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WHO WE ARE

We are a Portuguese family business with a global spirit.

We are a Portuguese family business with a global spirit.

Since 1956, Troficolor has been building a history made up of vision, resilience and passion for the textile industry. Founded as a family company, Troficolor was born from the will to create and sell fabrics with quality, integrity and Portuguese identity.

Over seven decades, we have grown, evolved and adapted to the challenges of the sector, while remaining true to our principles. Today, we are an international benchmark in denim fabrics and innovative textile solutions, with a presence in more than 42 markets and clients who trust in our experience and creativity.

What sets us apart is the combination of tradition and innovation. We deeply value our heritage, but it is in curiosity, design and sustainability that we design the future. We believe that fashion can (and should) be more conscious, which is why we develop long-lasting, sustainable and purposeful products.

At Troficolor, we put people at the center of our activity. We are driven by a multidisciplinary team that combines technical know-how, aesthetic sensitivity and enormous dedication. We invest in the continuous training, well-being and growth of our employees, because we believe that strong companies are built with valued teams.

We are committed to the planet. We adopt responsible practices in the selection of raw materials, production processes and resource management. We are pioneers in introducing upcycling as a creative philosophy and we have a wide range of certified products that reflect our commitment to sustainability.

More than just supplying fabrics, we want to be creative partners. We work side by side with brands, designers and creators to develop customized proposals, always with a focus on innovation, originality and positive impact.

What began with traditional fabrics in the north of Portugal has become a global brand that weaves every meter of fabric with pride.

Comendador José Serra

The face of a story made of purpose and future.
José Serra: the name that shaped Troficolor and marked Trofa.

Comendador José Serra, founder of Troficolor, is an inescapable figure in the history of Trofa. A visionary and entrepreneur, he left a legacy marked by social commitment, dedication to his homeland and a strong capacity for achievement. In 1956, he founded Troficolor, which became a benchmark in the national and international textile sector. For his outstanding civic and business contribution, he was awarded the Commendation of the Order of Merit in 1997.

His journey continues to inspire Troficolor’s mission, which today is guided by the same values of responsibility, innovation and proximity.

Troficolor is much more than denim. It’s heritage, it’s transformation and it’s a vision of the future.

We are driven by a multidisciplinary team
that combines technical know-how, aesthetic sensitivity and enormous dedication.

Carlos Serra

Carlos Serra

CEO

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Paula Moreira

Paula Moreira

Administrator

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Pedro Serra

Pedro Serra

General Sales Manager

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Vera Vieira

Vera Vieira

Purchase Manager

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Cristina Carvalho

Cristina Carvalho

Head of Quality and Sustainability

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Filipe Oliveira

Filipe Oliveira

Quality Control Manager

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Sr. Ferreira

Manuel Ferreira

Logistics Coordinator

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João Torres

João Torres

Logistics Assistant

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Miguel Carvalho

Miguel Carvalho

Finishing Subcontracting Manager

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Miguel Carneiro

Miguel Carneiro

Samples Development Manager

Filipa Azevedo

Filipa Azevedo

Sales Coordinator - Portuguese Market

Carlos Azevedo

Carlos Azevedo

Sales Manager - Portuguese Market

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Fernando Silva

Fernando Silva

Sales Manager - Portuguese Market

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Nelson Reis

Nelson Reis

Sales Manager - Portuguese market

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Leandro Magno

Leandro Magno

Sales Manager - Portuguese Market

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Manuel Pinto

Manuel Pinto

Export Sales Team Leader

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Ana Maria Magalhães

Ana Maria Magalhães

Export Sales Manager

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Daniel Azevedo

Daniel Azevedo

Export Sales Manager

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Rafael Granja

Rafael Granja

Export Sales Manager

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Ashley Pereira

Ashley Pereira

Export Sales Manager

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